Friday, April 12

How to Create an Online Blog Shop, Tutorial!

Hi there! I have recently just set up my own Online Fashion Blog Shop and thought I would share a tutorial on how all of you could do the same. It sounds like a daunting task setting up an entire shop, but I am here to tell you that it is really not that hard, and if you have something to sell anyone can do it! So here goes, step by step guide to setting up your own little business!


  • The first thing you need to do is get a Paypal account. If you already have one, then you need to upgrade it to a business account. This will allow you to create buttons linked up to your Paypal. This is free to do on the standard service so don't worry about it costing you anything. You can easily upgrade your account by logging in, clicking on My Account tab and clicking upgrade. Easy!
  • The next thing that you need to do is set up the shops own page. I know all or most bloggers know how to do this but I will explain anyway. Go into the design feature on your blog and go to the page tab on your left side bar. Create a new blank page. 


  • Once you have created your new blank page upload a picture of your item you want to sell and add a brief description of what your selling. Tip, I sell scarves etc on my blog shop so I always state the material, length, width, style and price. The more information you have on your item the more desirable it will look!

  • So now you should have a new page with one item photo and brief description of your product. There is no right or wrong answer when it comes to the lay out of a shop. However you like to set your pages out is fine, Tip keep it easy to follow! You also should have upgraded your Paypal to a business account.
  • Now login to your Paypal account if you haven't already done so, and click on the Merchant Services tab at the top of your page. 


  • Once you have clicked on the Merchant Services page you will be presented with the screen below. Click on the Websites Payment Standard page, this will take you to a page where you can create a Buy Now button for your item. 

  • On the next screen it will allow you to create your Buy Now button. Click on the create tab and follow the instructions. Paypal will ask you the name of the item, the price of the item, the amount of postage you want to charge, if you want to track your inventory (this is where you can enter the amount of the same item you have, Paypal will track your inventory!) Tracking your inventory is a good thing as if you run out of stock customers can no longer buy that product! Once you have completed all the relevant information click create button!
  • When you press create button, Paypal will then give you a code, which you need to copy and paste into the HTML tab in your page design. The page below shows you where to find it. Once you have your code paste it into HTML below your image and description.


  • Once you have inserted your code, click back on to the Compose tab and your Buy Now button should appear below your image. Position button where ever you want.

  • If you now publish your page, test out your button and it will take you a payment page on Paypal! You have now started your online blog shop!
  • Repeat the steps above for each item you want to sell on your blog! 
I hope this tutorial is easy to follow and helps anyone who wants to start up their own little business!


Jodie x